LiaCares 2025 Campaign
2025 Lia Cares
Community Outreach and Support
 
 
 
Photo Highlights
Check Presentations
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The Lia Auto Group is proudly supporting the Enfield Little League 2025 Season. ELL is a long-standing member of Little League International. The organization has 300 players for Spring season and between 100-150 players for the Fall season. Representatives from Lia presented a check for $7,125 to the organization at their Spring Home Opener game on Saturday April 26th 9:00am at Majors Field in Enfield
Enfield Little League photo 1
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Enfield Little League photo 3
The Lia Auto block of Enfield supported 2Moms on a Mission Angel Tree Initiative, as host sites for wish tags providing urgent needs of local families and children, often for basics like warm clothes, essentials and holiday gifts Additionally, Lia donated a check in the amount of $5,000 to 2Moms this Saturday, December 13th 11:30am while celebrating their Annual Breakfast with Santa Event. The Lia Enfield block hosts a festive event inviting the local community to enjoy breakfast with Santa, holiday treats, hot cocoa bar and more!
2Moms on a Mission photo 1
Lia Toyota proudly supports, Things of My Very Own a local nonprofit dedicated to supporting children and families in crisis by providing comfort, dignity, and essential items during times of hardship. Founded by Rayn Boncie, the organization works closely with community partners to ensure children feel seen, valued, and supported when they need it most. “I don’t want these children lying in bed at night wondering if they’re worth it. I want them to know that they are. I want them to know someone in the world cares about them.” Says Founder/CEO Rayn Boncie. Lia Toyota presented a check for $5,000 to the organization Tuesday, December 23rd
Things of My Very Own photo 1
Lia Toyota proudly supports, Flutter Club, inc. a local, volunteer-powered nonprofit providing financial travel support to individuals and families in the Greater Capital Region navigating critical illness, developmental disabilities, fertility journeys, or seeking second medical opinions. The organization supports people of all ages and their loved ones traveling together to medical centers in New York City and Boston via The Flutter Express and provides each sponsored passenger with a curated care package of comfort items and essentials. “Flutter Club exists because no one should have to choose between accessing medical care and being able to afford the journey to get there,” said Francesca LoPorto-Brandow, President and Volunteer of Flutter Club, inc. “We remove financial and logistical barriers so our riders can travel with the people who support them most and feel supported every step of the way.” Lia Toyota presented a check for $5,000 to the organization Tuesday, December 23rd
Flutter Club photo 1
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Lia Toyota of Wilbraham for the 8th consecutive year supported Baystate Children’s Hospital. Lia Toyota presented a check for $15,000 on Tuesday, March 11th. The money donated will go towards the 25th Annual WMAS Radiothon to benefit Baystate Children’s Hospital, which took place on March 3rd and 4th. Baystate Children’s Hospital is an outstanding medical facility already, however a $15,000 donation will go a long way to make it even greater! In fact, about 50% of local pediatricians are trained at Baystate Children’s Hospital. Baystate Children’s Hospital is a 110-bed and 57-bassinette hospital located within Baystate Medical Center and is proud to be the region’s only Children’s Miracle Network Hospital (CMN). It is also the only accredited full-service children’s hospital in western Massachusetts and provides primary and advanced medical care to babies, children and adolescents & their families
Baystate Children's Hospital photo 1
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The Lia Auto Group is a proud sponsor of the 2025 AMC Radiothon which took place on May 1st and 2nd at Albany Medical Center with a donation of $5,000. The Albany Med Health System is the largest and only regionally governed, not-for-profit health system in northeastern New York and western New England. Patients have access to community-based care from physicians they know and trust and easy access to the highly specialized services of the region’s only academic medical center. Their mission: committed to improving health by attaining the highest standard of quality in care delivery, education, and research initiatives. Their vision: To best serve the needs of our communities, the Albany Med Health System will deliver its mission by means of a structure that will be, and remain, autonomous and self-governing. Their values: Excellence and continuous improvement / Integrity in every decision we make / Compassion and respect for the dignity of every person / A diverse, equitable, inclusive, and welcoming System / Collaboration throughout our System / Responsiveness to the people of our communities / Fiscal accountability.
Albany Medical Center photo 1
Lia Toyota, Honda and CJDR in Northampton and Wilbraham partnered with The Salvation Army of Springfield to help local families in need this holiday season. The four Lia locations in Massachusetts served as host sites throughout the season for the non-profit organization’s Angel Tree gift tag program to help fulfill Christmas wishes for families and children in need across Western Massachusetts. Each Angel Tree wish tag has a special identifying code and lists items families need, as well as clothing size information and the child’s interests. Additionally, Lia Toyota donated a 2025 Toyota RAV4 for The Salvation Army of Springfield’s use during the busy holiday season. The vehicle, branded with The Salvation Army’s iconic shield, served as a shuttle for the annual Red Kettle fundraising campaign. Lia will also be wrapping up their support to The Salvation Army of Springfield with a $5,000 donation to the annual Toy for Joy campaign which also supports local children and families in need during the holiday season.
Salvation Army Springfield photo 1
Lia proudly supported The 5th Annual Hammy Rel13f Fund Golf Championship Benefiting the Cure Alzheimer’s Fund in Memory of Nicola Melillo the tournament was held on October 12, 2025, where Lia presented a check in the amount of $6,500 which will go towards Alzheimer’s research & those directly affected by Alzheimer’s disease.
Hammy Relief Fund photo 1
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Hammy Relief Fund photo 3
The Lia Auto Group is proud to announce its active participation in the Dealer of the Year Donate Life NYS campaign, a month dedicated to promoting organ donation awareness. As part of this initiative, Lia Auto Group worked to encourage customers, staff, family, and friends to register as an organ donor and contribute to the cause that saves lives.

Throughout the month of April, Lia Auto Group hosted a variety of events and activities aimed at increasing awareness about the importance of organ and tissue donation. Lia Auto Group leveraged its platform to educate and inspire others to get involved in this critical cause.

“Currently, there are nearly 8,000 New Yorkers waiting for a lifesaving organ transplant. At Donate Life New York State they work towards the day when there is no longer a wait list in New York,” said Aisha Tator, Executive Director of Donate Life New York State. “We are so grateful for Lia Auto Group’s exceptional support for our cause and applaud their tremendous efforts as community leaders to enroll New Yorkers as organ, eye, and tissue donors in the NYS Donate Life Registry.”
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2025 Lia Cares
Giving Partners
 
 
Albany Patroons
$2,500+
Professional basketball team competing in The Basketball League (TBL). Lia Auto Group is a sponsor once again at the $2,500 level.
Albany Medical Center – Bernard & Millie Duker Children’s Hospital
$5,000
Sponsor of the Albany Med Radiothon (May 1–2) supporting the region’s only academic medical center and community-based care network.
Alzheimer’s Association
$10,000
Sponsoring the Evening to End Alzheimer’s Gala and supporting research, risk reduction, early detection, and care resources.
American Cancer Society
$50,000
$35,000 donation plus $15,000 fundraising support across key events including Gala of Hope, Red, White & Blue, Coaches vs Cancer, and the 716 Golf event.
American Red Cross
$3,000
Support for the Fire & Ice Gala and participation in the ARC Blood Challenge (Jan 2–5), advancing blood services and disaster response.
Baystate Children’s Hospital – WMAS Radiothon
$15,000
Seventh consecutive year of support for the WMAS Radiothon (March 5–6). Check presentation scheduled March 4 at 1:00 p.m.
Baystate Health Foundation
$5,000
Valet Sponsor of the Noble Ball, supporting Baystate hospitals, clinical programs, training, equipment, and patient care initiatives.
Bridges Rockland Independent Living Center
$10,000
Cross-disability, community-based nonprofit supporting advocacy, independent living, and transition services. Donation supports the Accessible Veteran’s Transportation Program.
Center for Disability Services
$3,850
Sponsor of the Siro’s Cup, supporting services and assessments that aid OPWDD eligibility determination.
CM Fox
$2,500+
Elite sponsor at $2,500 plus a Hole-In-One vehicle. Also Back Nine Bites sponsor at $1,500 benefiting the Teresian House.
Enfield Little League
$7,125
Season sponsorship supporting spring and fall teams plus signage. Additional support included T-shirts for six school teams.
Enfield Hockey Association
$2,500
Volunteer-run youth hockey organization focused on development and positive experiences for families in Northern CT/Western MA.
Enfield PTO
$3,350
Supporting communications and relationships between Enfield Public Schools and families through yearbook advertising and calendar raffle support.
Epilepsy Foundation of NENY
$2,500+
Hope Sponsor of Confections of Chocolate at $2,500, plus donation of auction items supporting services across 22 counties in northeastern New York.
Flutter Club
$5,000
Travel-support nonprofit assisting families navigating critical illness, disabilities, fertility journeys, and second opinions. $5,000 check presented at Lia Toyota of Colonie.
Folds of Honor
$15,000+
Donation of $15,000 to Celebrate our Heroes plus support toward tribute concert tickets. Scholarships for families of fallen or disabled service members and first responders.
Food Bank of Western MA
$5,000
Bronze-level sponsorship of the March for the Food Bank, supporting hunger relief and long-term solutions across Western Massachusetts.
Hammy Relief Fund
$6,500
Sponsorship supporting Alzheimer’s research through the annual golf championship benefiting the Cure Alzheimer’s Fund.
Jack’s Place
$2,500+
Home for families traveling to support loved ones in rehab at Ellis Medicine and Sunnyview Rehabilitation Hospital.
Leukemia & Lymphoma Society
$10,000+
Sponsoring Light the Night Walk at the $10,000 level with additional fundraising support, advancing blood cancer research and patient services.
People’s Place Project Santa (Kingston, NY)
$3,000
Dancer Sponsor supporting a decades-long holiday program providing gifts and essentials for children across Ulster County.
Prescott Foundation
$2,500
Skilled Trades Sponsor of the Night on the Tarmac (June 11), supporting preservation of WWII aviation heritage and community giving.
Ronald McDonald House of Charities (Capital Region)
$11,000
Presenting sponsor of the Family 5K Fun Run ($10,000 with Vent Fitness) plus $1,000 support for the Charity Dinner. Event date: June 14.
Ryder Entertainment / Upstate Concert Series
$5,000
Sponsoring Concerts in the Park (July 19, Pinehaven Country Club). Donation benefits Folds of Honor scholarships.
Safe Passage
$5,000
Red Ribbon Sponsor supporting confidential services for survivors of domestic violence and relationship abuse in Hampshire County.
Salvation Army Springfield Corps
$5,000+
Supporting Angel Tree host sites and holiday programs, including a $5,000 donation to the Toy for Joy campaign and vehicle support for seasonal operations.
Schenectady Youth Hockey Association
$2,500
Sponsorship supporting youth hockey instruction, skill development, and a safe, inclusive environment grounded in teamwork and discipline.
Siena College
$2,750+
Support for Siena Men’s Basketball and Saints Alive! Shoot ($2,750). Additional support includes Siena Baseball tournament title sponsorship ($2,500) and a Hole-In-One vehicle.
South End Children’s Café
$2,500
Silver Sponsor of Café Italia’s 50th Anniversary fundraiser (June 28, Hamilton Square). Proceeds support meals and programming for children and families.
St. Peter’s Health Partners
$5,000
Sponsorship of the Holiday Kick Off at the $5,000 level, supporting compassionate care across the Capital Region.
Strong Young Minds
$5,000
Gold Sponsor of the “I Am Me” Fashion Show, supporting youth empowerment, self-esteem development, and community-focused programming.
Tailgate to Celebrate Bobby Mac
$2,500
Co-title sponsorship honoring Robert “Bobby Mac” McNamara and supporting community fundraising through the inaugural tournament.
Things of My Very Own
$5,000
Supporting children and families in crisis with comfort, dignity, and essential items. $5,000 check presented at Lia Toyota of Colonie.
Thomas Patrick Morrison Foundation
$2,500+
Dream Sponsor of Fashioned by Friendship ($2,500) plus Friends of the Foundation sponsorship ($1,500), supporting grants for children with rare diseases.
Town of Enfield
$5,000
Auto sponsor of the Fourth of July Celebration with a $5,000 donation supporting event costs (July 11–13).
YMCA of Greater Springfield
$5,000
Donation supporting youth and community programming, including golf tournament sponsorship, a volunteer day (May 19), and a Back to School Drive in August.
Amounts and notes reflect the 2025 Lia Cares primary giving partner descriptions provided.
Additional Valued Donors
Community Partners
Displayed as press-friendly chips for fast scanning.
518 Golf J’s Adirondack Balloon Festival Adirondack Regional Chamber of Commerce Ancient Order of Hiberians Albany Rock Pit Albany Police Athletic League Albany Symphony Allstar Academy Travel Baseball BARC – Ballston Area Recreational Commission Boys and Girls Club of Schenectady Big Brothers Big Sisters of Hampshire County Bowling for Gold Breakthrough T1D Brewster Little League Brewster Teacher’s Association Burnt Hills/Ballston Lake Youth Football and Cheer Caliber Can Capital Community Voices Capital Region AHEPA Capital Region Boces Capital Roots Captain John McKenna Military Courtesy Room Cohoes Little League Cohoes Police Officers Union Colbys Path for the Cure Colonie GOP Colonie HS Baseball Colonie High Wolfpack Football Booster, Inc Columbia HS All Sports Community Hospice Cornell’s Auto Parts Crandall PTO Dake Foundation Dana Farber Cancer Institute Dominican Sisters of Sparkhill Enfield/East Granby/Stafford Co-op Varsity Ice Hockey Team 2025-2026 Sponsorship Program Enfield Ramblers Enfield Safe Harbor ENYCAR Feed the Kids Folds of Honor Friends of Karen Friends of Niskayuna Football Glens Falls Dragons Greater Northampton Chamber of Commerce Golf for Diabetes Growing our Community/Congregation Agudat Achim Guilderland Boys Basketball Guilderland Cal Ripken Baseball Guilderland Chamber of Commerce Guilderland Girls Field Hockey Guilderland Girls Softball Guilderland Letterman Foundation Guilderland Pop Warner Football Hudson Falls PBA Impact Collective (Dancing with the Capital Region Stars) Jawonio Foundation Junior Achievement Keep Pushin’ to End Brain Cancer Kevin Huerter Foundation Lansingburgh High School Lifepath Lifesong Lustgarten Maddie’s Mark Make a Wish Foundation NENY PGA Reach Foundation New England Bowlers Association Niskayuna Baseball League Niskayuna Athletic Booster Club Niskayuna Birchwood Athletic Club NY Women’s Expo NYOH Community Cancer Foundation Ohana Foundation Open Door Mission Operation Adopt a Soldier Order Sons of Italy in America, Rockland Lodge 2176 Our Lady Queen of Peace Outward Bound Parkman Elementary Philippine Independence Day Parade Play it Forward 518 Project Rocket Rockland County Law Enforcement Rosendale Street Festival Saratoga County Chamber of Commerce Saratoga Hospital Children’s Committee Sarcoma Strong Schaffer Heights Fire Department Schenectady JCC Schenectady PBA Schenectady Guyanese Community Center Senior Citizen Center of Saratoga Soroptimist International of Saratoga County Springfield Ballers Stand up to Parkinson’s St Mary’s Institute Stride Adaptive Sports Sun, Moon & Stars Teal off for a Cure Tedisco for Senate To Life Tricity India Association Ulster Hose Co. #5 Fire Department VA Center for Development and Civic Engagement/Albany Stratton VA Medical Center Veteran’s & Community Housing Coalition Vietnam Veterans Association #251 Warren & Denyse Mackey Foundation Wicklund Warriors Wind of Change Within Corp Windsor Police Cadettes Zoey Thorpe
Lia Auto Group • LiaCares 2025
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